Instagram is quickly closing the gap between its platform and TikTok, as part of its ongoing plot to swallow the politically-struggling video app whole. The Meta-owned platform launched a few new ...

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations for advertisers. The company announced the new offerings in a blog post ...

From the Gajagamini walk to the ‘One Love’ reels — looking at trends that went viral on the ’gram in the first half of the year Blink and half the year has gone! And in the last six months, it is safe ...

Instagram has rolled out new updates to its short-form Reels product, including new metrics for analysis and a trending feature to show popular sounds. Instagram will now be able to get total watch ...

Trial reels are a strategic addition to Instagram’s toolkit, giving creators the opportunity to refine their content, understand audience preferences, and improve their overall engagement strategy.