Mobile apps can have a huge impact on our businesses, but only if we’re building the right apps for the right reasons. Picking the obvious app instead of the right app is a common pitfall of the fast ...

StreamNation, a media-focused cloud locker service, is the latest company looking to expand its reach by branching out a single feature into a separate mobile app. One of the biggest obstacles the ...

Ten years ago, businesses had a limited digital presence, usually consisting of a website and a basic social media profile. Digital marketing wasn't seen as a necessity. Nowadays, having a website is ...

Rovertown Co-Founder Jeffry Harrison pointed out c-store apps are the fourth most frequented e-commerce apps by consumers. Get news highlights delivered directly to your e-mail inbox.

Mobile app developers and marketing professionals are currently facing a shared challenge: respecting consumers’ privacy while still effectively targeting and engaging their desired audiences. This ...

Smartphones are ubiquitous these days. People have near-constant access to their phones, using their mobile devices to shop, research purchases, compare prices and more. Small businesses need a mobile ...

Silverback Digital Marketing has released an informational announcement outlining Silverback Digital Marketing’s Mobile app development approach, reflecting the growing importance of mobile-first ...

What does brand loyalty mean to you? Does it equate to money off vouchers, in-store credit and points accumulation, or should loyalty be rewarded with behavioural change that makes our lives easier, ...