New segmentation data product, supercharged by the PreciselyID, helps provide premium levels of context for confident location-based targeting and decision-making BURLINGTON, Mass.--(BUSINESS ...

Precisely, a data integrity solutions provider, today launched PSYTE, a U.S. geodemographic segmentation data product for the classification of populations in target geographies across all 50 U.S.

Community Tapestry represents the fourth generation in a lineage of geodemographic market segmentation systems that began with ACORN. The transition from ACORN to Tapestry was not a departure from ...

BURLINGTON, Mass.--(BUSINESS WIRE)--Precisely, the global leader in data integrity, today announced the launch of its PSYTE™ US geodemographic segmentation data product, providing easy-to-understand ...