Add Yahoo as a preferred source to see more of our stories on Google. Fujifilm GFX 100 II camera in a hand. It's only been a few short years since Fujifilm began its journey to push its own vision of ...

When you use DPReview links to buy products, the site may earn a commission. Hasselblad X2D II 100C vs Fujifilm GFX 100 II Hasselblad recently announced the X2D II 100C, the latest camera in its ...

Fujifilm has announced the latest addition to its GFX family of cameras. Body-only, the new GFX 50S II will debut at $3,999, making it the company's most affordable medium format camera to date.

“The world just does not fit conveniently into the format of a 35mm camera.” With this quote from W. Eugene Smith, Fujifilm today announces its new GFX camera system, which is built around a massive ...

Fujifilm has revealed release dates for a trio of new cameras in its classically inspired retro digital lineup, as well as new lenses and other accessories. The news today from Fujifilm includes ...

The size isn’t the only thing that’s shrunk: the cost has also been reduced The size isn’t the only thing that’s shrunk: the cost has also been reduced At a Photokina that’s set to be dominated by ...

How much are you willing to pay for a professional digital camera? That is basically the question you will ask when confronted with the Fujifilm GFX 50S' price tag. Granted, it's not as exorbitant as ...

MAX ETERNA! Planned for release as soon as next year, the large format Fujifilm GFX ETERNA will be based on the GFX 102MP CMOS II HS sensor and X-Processor 5 in its high-end GFX100 II mirrorless ...

Since its announcement at Photokina last September we've known that Fujifilm was working on the GFX 50S, a new mirrorless medium format camera. Now the firm has revealed exactly when the camera will ...

Photography News: FUJIFILM launches the impressively compact and high-resolution GFX 100S mirrorless medium format camera along with the decidedly fast GF 80mm f/1.7 R WR lens NEW YORK--(BUSINESS WIRE ...

Fujifilm has decided to make a big announcement at Photokina ... medium format big, in fact. The firm has revealed it's entering the medium format market with a new mirrorless camera system, GFX. The ...

Fujifilm announced the GFX 50S II, a digital medium-format camera costing $3,999 for the body only, or $4,499 in a kit with the GF 35-70mm f/4.5-5.6 WR lens, at its September X Summit event today.