Jodi Amendola is CEO of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency based in Scottsdale, AZ. As a conscientious and dedicated professional, you likely ...

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Email newsletters can drive traffic to a brand’s website during Black Friday and Cyber Monday. But success depends on several factors, including email design and timing.

Auto marketers should send email newsletters to stay in touch with their audience. Here are tips on what to put in a newsletter and how to keep readers engaged.