“A customer-obsessed organization starts with knowing what the customer wants.” That’s the message from Jeffrey Mezger, chairman, CEO and president of KB Home, a homebuilding company founded in 1957.

Some companies have undertaken a “customer obsession” focus over the past few years, and those that do it right can see a significant payoff, according to a report by Forrester Research.

If you want to develop customer experiences that keep shoppers coming back again and again, you need to look to your employees. High customer expectations have encouraged many brands to follow a ...

Opinions expressed by Entrepreneur contributors are their own. Morton’s, a well-known American steakhouse chain, delivered a steak to a customer timed to when his plane landed at an airport after he ...

Co-founder and CEO of ZeroEyes with a decade in the U.S. Navy, including six years as a Navy SEAL. At the end of the day, your organization cannot expect to grow if the business strategy does not ...

When you think of magical customer experiences, one particular brand probably comes to mind: Disney. Exceeding customer expectations rather than merely satisfying them is at the heart of the Disney ...

Travel advisors are a thing of the past, right? Maybe not. With shifting customer demands, an obsession-based strategy could be the answer. Geraldine Blanchard is obsessed. In a good way. As the owner ...

Nedbank Retail and Business Banking to be recognised at CX Summit EMEA The bank has been selected as the winner for investing in, designing, and delivering a robust customer obsession programme that ...

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced that Nedbank Retail and Business Banking is the winner of its Europe, Middle East, and Africa (EMEA) 2024 Customer-Obsessed Enterprise ...

This year’s award winners, Brenntag and e&, will be recognised at CX Summit EMEA Brenntag, a global leader in chemicals and ingredients distribution, has been selected for embedding customer obsession ...