Choosing the right B2B ecommerce platform can make the difference between closing deals losing potential customers to ...
Ben Crudo is CEO of Diff Agency. Ben is a retailer-turned-technologist and an e-commerce expert helping retailers win today and tomorrow. I figured as much. Yet even today, many B2B retailers remain ...
Friends of Commerce CEO, RJ Stephens, will speak at Acumatica Summit 2026, January 25–28, 2026 at the Seattle Convention ...
Adobe Journey Optimizer (AJO) B2B Edition, part of Adobe Experience Cloud, is now generally available and will activate generative AI to identify and personalize experiences to ‘buying groups’—the ...
Shopware, a leading global ecommerce platform provider, is reinforcing its role as a strategic thought leader in B2B commerce with the release of its new whitepaper 'B2B Ecommerce Compass 2026,' ...
Are B2B marketers effectively driving business growth, or are they struggling to gain the trust of finance and sales teams? Our latest report, created in partnership with Endeavor Business Media, ...
The Business-to-Business or B2B business model refers to a commerce transaction between businesses. In this model, one business provides products or services to another business, as opposed to selling ...
With the landscape of B2B marketing changing at a rapid pace, creative content leaders and teams need to stay ahead of the curve if they want to gain brand recognition among prospective clients in the ...
Canva has appointed Meghan Gendelman as its first B2B CMO to support the growth of its enterprise business. Canva has ...
The key takeaway for B2B businesses in the Chippewa Valley: There may be opportunities for you in areas you may not have even considered. Being willing to acknowledge that you just may not know ...
Business Journals Leadership Trust is an invite-only network of influential business leaders, executives and entrepreneurs in your community. To continue reading this ...
Business-to-business marketing, commonly abbreviated as B2B marketing, refers to the practices and strategies a company uses to promote its products or services to other businesses rather than to ...