Of all views from videos, 67% come from videos under 30 seconds, even though those clips make up a minority of total uploads. The implication is clear: this isn’t about shrinking attention spans. It’s ...
India, Sept. 26 -- Scroll, swipe, repeat. That's how most of us are consuming entertainment today. In the age of TikTok, Reels, and short-form everything, attention spans are shrinking fast. A ...